Give feedback, good and bad, to make the world a better place
Customer service is a big passion of mine. I probably take my quest for good service a little too far at times, but I like to give companies my feedback, good and bad.
In my local Sainsburys the staff are always very helpful and friendly. They're well trained on small talk and ask me how my day is going, plans for the evening and so on. It seems totally genuine as they seem to have hired fabulously nice people. I enjoy the little chats and get the impression that Sainsburys staff find their work all the more satisfying for the interaction with their customers. I'm sure that they provide an invaluable service to elderly people who may have little contact with the outside world.
In my local Sainsburys the staff are always very helpful and friendly. They're well trained on small talk and ask me how my day is going, plans for the evening and so on. It seems totally genuine as they seem to have hired fabulously nice people. I enjoy the little chats and get the impression that Sainsburys staff find their work all the more satisfying for the interaction with their customers. I'm sure that they provide an invaluable service to elderly people who may have little contact with the outside world.
I wanted to tell Sainsburys how valuable their staff are, how hard they are working. I asked for a contact and was given an email address. Sadly, although I was eventually thanked for my feedback, nobody at Sainsburys told the people in question about the praise I'd given, despite that fact that I'd named the employees who had helped me. I felt sad that Sainsburys had missed this opportunity to let their staff know what a great job they were doing. I made sure the staff members knew that I'd given excellent feedback on them and that I appreciated all they were doing.
This seems to be a problem with large companies: getting a message through to the right line manager can be tricky. If a manager in Sainsburys had been prepared to see me I could have told them personally and perhaps there would have been a different outcome.
A similar thing happened with DHL - I regularly use DHL and the chap who looks after me is always friendly and enthusiastic, despite the fact that his working morning starts at 5 a.m. and ends long after mine does. I emailed DHL about him twice but didn't receive a reply. Again, I told him that I'd tried to feedback to his management. And I tell him frequently what a great job he does.
Ideally, companies would recognise the importance of valuing the people who work so hard for them; those who interact with the public and represent the brand. Sadly, it's all too easy for these little details to be lost.
Let's spread the love around.


















